id8 / colour study
Mint
Make it personal.
A selector puts a choice in the audience’s hands.
Creative thinking. Digital possibilities.
Compare V5 ↗Think it. Shape it. Connect it.
Ideas into
experiences.
We bring ideas to life through interactive creative, audience targeting and programmatic media.
Explore what’s possible ↓Explore the idea below
Made to be experienced
One idea.
A world of possibilities.
An idea gets interesting when you can do something with it. Choose a creative direction. Change its shape. See what happens.
Choose a directionGive it a format
Different creative.
Same connected thinking.
morrowA good day.
In the making.
A little care goes a long way.
Beauty creative · Wide formatIllustrative campaign
A creative demonstration using fictional brands. Not live client campaigns.
From a view to an interaction
Don’t just fill a space.
Do something with it.
Give your audience a reason to get involved. Select a shade, uncover a story or explore another perspective.
id8 / reveal studyWhat
if?
if?
id8 / reveal studyWhy
not.
not.
Reward a little curiosity.
A slider turns a passing glance into a closer look.
More ways to interact
Cards / 360° views / Shoppable creative / Video overlays / Location-led formats
Creative is only the beginning
A good idea deserves
a thoughtful connection.
Bring the message, the audience and the media together. Then use what you learn to keep moving forward.
Find the right context.+
Contextual targeting, audience signals, retargeting and lookalike approaches help your campaign connect with relevant people.
Put the idea to work.+
Programmatic media brings your creative and audience strategy together across digital advertising placements.
Make room to improve.+
Use campaign data to refine activity and inform the next creative and media decisions.
It starts with a “what if”.
Let’s make it happen ↗let’s id8.
Your next idea.
A whole new set of possibilities.